Episode 7

Building a Business that Fits Your Life with Sigrid Van Heerwarden

Want to use your business to get you to financial freedom? You're in the right place.

Welcome to The Pay Yourself First Podcast.💵

My name is Chris Jolly, founder of The Pay Yourself First Podcast and this show is built for 6 figure+ online entrepreneurs who are looking to make and keep more money, reinvest in their highest leverage asset the right way and reach financial freedom during the lifecycle of your business.

Wanna know how? Keep Listening.

If you're a 6 figure+ (or approaching 6 figures) entrepreneur with an online business we'd love to interview you on our show... head to: 

>>> www.pyfpodcast.com

Listen and Subscribe to our other Podcast — The Financially Free Entrepreneur

>>> FFE Podcast on Apple Podcasts

>>> FFE Podcast on Spotify

We help 6 figure+ entrepreneurs with online businesses create an individualized roadmap for financial freedom, and the accountability to get them there, without having to become a professional investor or waste time learning complicated financial formulas and strategies, by implementing our Pay Yourself First Signature System.

If you want help turning your business into the vehicle for creating financial freedom for yourself, like it's meant to be...

— Book a call with our team to see how we can help

>>> Financial Freedom Assessment

To learn more about today's guest, please visit https://sigridvanheerwaarden.com/

___

MORE FROM CHRIS:

Download the FREE Business Finance Checklist to get a twelve point checklist to ensure you're covering all the bases of business finance delivered to your inbox!

Watch the FREE Abundantly Infinite Entrepreneur Masterclass

Connect with Chris on Twitter or LinkedIn.

Apply to the Infinitely Abundant Entrepreneur Accelerator.

Subscribe to our Youtube

Transcript
audioChrisJolly:

All right everybody, welcome back to the show.

audioChrisJolly:

I am super excited as always because today we have a really awesome

audioChrisJolly:

entrepreneur on, and her name is Sigrid and she is from the Netherlands.

audioChrisJolly:

Sigrid, how are you today?

audioChrisJolly:

audioSigridVanHeerwaa32139394262: I'm good.

audioChrisJolly:

Thank you for inviting me.

audioChrisJolly:

I'm really excited to be.

audioChrisJolly:

Yeah.

audioChrisJolly:

Excellent.

audioChrisJolly:

Thanks for coming on the show.

audioChrisJolly:

We're really excited to have you.

audioChrisJolly:

I know that you're gonna have some great insights for our audience and

audioChrisJolly:

but yeah, just really excited that you took the time out of your day

audioChrisJolly:

today to sit down and talk with me.

audioChrisJolly:

Really quickly you.

audioChrisJolly:

Have your own business that you operate in your name, you do a lot of coaching,

audioChrisJolly:

you do one-to-one coaching, you have group programs, and then you just

audioChrisJolly:

started doing some retreats in some amazing locations like Ibiza and Dubai.

audioChrisJolly:

So why don't you go ahead and just tell everybody a little bit more

audioChrisJolly:

about who you are, what you do, who you help, and that sort of thing.

audioSigridVanHeerwaa:

Yeah, let's start a little bit because I only

audioSigridVanHeerwaa:

started like four years ago to go full in.

audioSigridVanHeerwaa:

And so my journey was one of massive quantum leaps, and what I

audioSigridVanHeerwaa:

decided is what I'm really gifted at is a spiritual mentoring.

audioSigridVanHeerwaa:

So that's actually what I do like in the business.

audioSigridVanHeerwaa:

And so I started in 2018 with the first clients.

audioSigridVanHeerwaa:

And then quickly I started filling not just one-on-one, but actually going

audioSigridVanHeerwaa:

high end and starting to do groups.

audioSigridVanHeerwaa:

And so what I do is mainly like empowering women into their gis of divine potential.

audioSigridVanHeerwaa:

So that's basically what it is.

audioSigridVanHeerwaa:

And they get results in all arenas of their lives because, Women

audioSigridVanHeerwaa:

in this time are usually busy.

audioSigridVanHeerwaa:

They like to have like full wealth capacity, they like to be great

audioSigridVanHeerwaa:

mothers, great like everything.

audioSigridVanHeerwaa:

And then how do you do that?

audioSigridVanHeerwaa:

So that is something where I allow them to step into who they

audioSigridVanHeerwaa:

really are and to bring that in.

audioSigridVanHeerwaa:

And I do that through daily channeling.

audioSigridVanHeerwaa:

I do that through empowerment, like really retreats, all the

audioSigridVanHeerwaa:

things, really amazing things.

audioSigridVanHeerwaa:

So yeah, that's in a nutshell, what I.

audioChrisJolly:

Awesome.

audioChrisJolly:

And how did you get interested in that?

audioChrisJolly:

We'll get you started.

audioChrisJolly:

audioSigridVanHeerwaa32139394262: when I was a social worker, I

audioChrisJolly:

just knew, and I think like many entrepreneurs, you are born for more.

audioChrisJolly:

You have this desire to feel free.

audioChrisJolly:

I felt locked in.

audioChrisJolly:

I was good at what I did, but.

audioChrisJolly:

I just wanted more, like I wanted to break the money codes.

audioChrisJolly:

I wanted to break the Freedom codes.

audioChrisJolly:

I just wanted to live a full life, but I had three children at that time.

audioChrisJolly:

Now I actually have four, and so there were so many limitations

audioChrisJolly:

and I did not see anyone.

audioChrisJolly:

Who was succeeding with many children living this very exciting traveling

audioChrisJolly:

life and then still being a good mother and doing all the things.

audioChrisJolly:

So I just felt very much called into diving into that and shifting that

audioChrisJolly:

paradigm, not just for me but for other women who just have this ambition.

audioChrisJolly:

So that is really where it started.

audioChrisJolly:

And then I just started with what I was really good at, which was coaching people.

audioChrisJolly:

And then it just started to accelerate . In bigger ways.

audioChrisJolly:

And that got me where I am right now.

audioChrisJolly:

I feel a lot of what I do is just create the life I want and

audioChrisJolly:

then it matches my business.

audioChrisJolly:

And so everything in my life is structured in a way that it all matches.

audioChrisJolly:

So I can travel a lot.

audioChrisJolly:

I'm only working like during the week.

audioChrisJolly:

Three months, a year I'm off so I can travel.

audioChrisJolly:

I created a business that actually fits me and my lifestyle and created.

audioChrisJolly:

Wealth that is just supporting that lifestyle, which is exhilarating because

audioChrisJolly:

I believe that is what I came to do.

audioChrisJolly:

I came to create massive impact and only my life to the fullest.

audioChrisJolly:

So that is my vision on creating a business.

audioChrisJolly:

It's not just a business, it's actually my lifestyle.

audioChrisJolly:

It's who I am.

audioChrisJolly:

And so I don't really feel.

audioChrisJolly:

I'm now in my business and now I'm just living my life and I create a great life.

audioChrisJolly:

So expression of who I am is part of my life.

audioChrisJolly:

That's my business.

audioChrisJolly:

And then of course, like spending time with my love and we're getting married

audioChrisJolly:

now, so that's an exciting part.

audioChrisJolly:

And so I make sure that all components in my life fit because I

audioChrisJolly:

believe then I'm able to scale into something which is healthy, which

audioChrisJolly:

is feeling wealthy on our levels.

audioChrisJolly:

Not just the money, but actually feeling wealthy and radiant , so

audioChrisJolly:

that has been my number one thing.

audioChrisJolly:

audioChrisJolly42139394262: That's awesome.

audioChrisJolly:

Congratulations on getting married.

audioChrisJolly:

audioSigridVanHeerwaa32139394262: Thank you.

audioChrisJolly:

Yeah.

audioChrisJolly:

audioChrisJolly42139394262: Yeah, absolutely.

audioChrisJolly:

Now, I know that you mentioned, you started doing one-on-one moved into group

audioChrisJolly:

programs, you started doing high ticket.

audioChrisJolly:

I talked to a lot of coaches and mentors, and they get stuck in

audioChrisJolly:

making the moves from going from.

audioChrisJolly:

One-on-one to working with a larger set of people and also realizing

audioChrisJolly:

that what they have is valuable and they can probably charge way more

audioChrisJolly:

than what they actually are charging.

audioChrisJolly:

Can you speak to your journey with that and how that progressed for you?

audioChrisJolly:

audioSigridVanHeerwaa32139394262: I think I am as a social worker, I

audioChrisJolly:

was working with groups, so I felt very confident in leading groups.

audioChrisJolly:

So it was not like I was new in the world.

audioChrisJolly:

I never coached anyone I felt.

audioChrisJolly:

Confident and I knew the value of groups, so I could literally give

audioChrisJolly:

the audience that transmission and I give them the value.

audioChrisJolly:

So that part was so crystal clear to me that for me, after selling say 10 people,

audioChrisJolly:

one-on-one, I was like, I'm doing the same stuff with these people, and so why not?

audioChrisJolly:

The group, make it charge less, have more people in the group, and then

audioChrisJolly:

make and then uplevel my one-on-one so that I can charge more and I

audioChrisJolly:

can give these people what I'm not actually offering in the programs.

audioChrisJolly:

Because I realized I was doing the same thing again.

audioChrisJolly:

So those people I wanted in a group.

audioChrisJolly:

And then for the advanced one, I was like giving the one-on-one mentor.

audioChrisJolly:

Yeah.

audioChrisJolly:

Yeah.

audioChrisJolly:

And as far as the pricing piece goes how.

audioChrisJolly:

was that for you?

audioChrisJolly:

I know a lot of coaches bump up against, being able to charge what they're

audioChrisJolly:

worth because they don't necessarily realize the value of what they do.

audioChrisJolly:

What was that like for you?

audioSigridVanHeerwaa:

So for me, when I started, and that was at

audioSigridVanHeerwaa:

that time like a lot, I remember asking 900 euros for three months of coaching

audioSigridVanHeerwaa:

and that was like out of this world.

audioSigridVanHeerwaa:

That was like half a month of salary.

audioSigridVanHeerwaa:

So for me that was a big journey to step into my value.

audioSigridVanHeerwaa:

I just felt, my gifts, I have, it's something what I do natural, so why

audioSigridVanHeerwaa:

can I ask a lot of money for that?

audioSigridVanHeerwaa:

That felt really weird.

audioSigridVanHeerwaa:

So I had to do go in.

audioSigridVanHeerwaa:

And I just made agreements.

audioSigridVanHeerwaa:

What I did was if I sell something three times at this price, I have to upgrade.

audioSigridVanHeerwaa:

So I just had this structure into what made me upgrade.

audioSigridVanHeerwaa:

Okay, this is now I'm selling it three times.

audioSigridVanHeerwaa:

Let's go up.

audioSigridVanHeerwaa:

I remember in March I was selling my first Private coaching for three months,

audioSigridVanHeerwaa:

for 900 euros, almost a thousand.

audioSigridVanHeerwaa:

And then in May I actually sold 2,500.

audioSigridVanHeerwaa:

, what I started doing is like in February, I was at like a thousand

audioSigridVanHeerwaa:

euros a month, and then in May, because I sold three, like I was

audioSigridVanHeerwaa:

at 2,500 because I kept upgrading.

audioSigridVanHeerwaa:

So I, for one, had a coach at that time who was charging

audioSigridVanHeerwaa:

in my believe a lot of money.

audioSigridVanHeerwaa:

Now I have one-on-one packages for 55,000 and she didn't even charge

audioSigridVanHeerwaa:

that at that time, but I felt, I feel being around people who charged.

audioSigridVanHeerwaa:

High ticket with ease.

audioSigridVanHeerwaa:

That just helps you to grow into it.

audioSigridVanHeerwaa:

So I would always have these, say three arenas.

audioSigridVanHeerwaa:

One is I'm used to it.

audioSigridVanHeerwaa:

First it was, I'm used to giving what I do for nothing, and that was my

audioSigridVanHeerwaa:

normal standard, and I upgraded that.

audioSigridVanHeerwaa:

Then the middle was, okay, this is my stretch and let's go into the stretch.

audioSigridVanHeerwaa:

What is a number that feels good, but it's still a stretch.

audioSigridVanHeerwaa:

And then there was the uber stretch, like the big dream.

audioSigridVanHeerwaa:

I positioned that when I started my big dream was making 78,000 euros a year.

audioSigridVanHeerwaa:

That was, felt like the biggest thing.

audioSigridVanHeerwaa:

Now I I've months like bigger than that.

audioSigridVanHeerwaa:

So You just elevate the thing.

audioSigridVanHeerwaa:

And I do that by using literally myself and I make agreements with myself.

audioSigridVanHeerwaa:

And I feel if you're too much in the emotion, it just becomes really

audioSigridVanHeerwaa:

hard because then like I don't feel good, or it feels like this.

audioSigridVanHeerwaa:

I'm just making a plan.

audioSigridVanHeerwaa:

Or I made a plan at that time where I would upgrade my

audioSigridVanHeerwaa:

prices, but not in a weird way.

audioSigridVanHeerwaa:

So after three times I was used to it, my nervous system was relaxed

audioSigridVanHeerwaa:

into it, and then I was just adding a little and I was adding a little.

audioSigridVanHeerwaa:

Until I just entered the magic field where I feel like this is what feels right now.

audioSigridVanHeerwaa:

And now if I feel like I want to upgrade, I will, but some of the prices

audioSigridVanHeerwaa:

just feel really good to me right now.

audioSigridVanHeerwaa:

Makes sense.

audioSigridVanHeerwaa:

audioChrisJolly42139394262: Yeah, that makes a ton of sense.

audioSigridVanHeerwaa:

And what really stands out, and what I really believe too is it's about

audioSigridVanHeerwaa:

who you surround yourself with.

audioSigridVanHeerwaa:

Because it is so helpful to see that example if you've never done

audioSigridVanHeerwaa:

something and it seems so far removed from you to do, then you

audioSigridVanHeerwaa:

don't even know how it can happen.

audioSigridVanHeerwaa:

It seems like such a big deal, like it's gonna take so much work and then

audioSigridVanHeerwaa:

you see somebody who has been doing that thing for years and something

audioSigridVanHeerwaa:

that you've been working for months on.

audioSigridVanHeerwaa:

They just walk up and they have the answer and they've

audioSigridVanHeerwaa:

figured it out in five minutes.

audioSigridVanHeerwaa:

And those people are so useful to have around you because they have a

audioSigridVanHeerwaa:

completely different mindset and it's the mindset that you really need to

audioSigridVanHeerwaa:

adopt to, level up, like you said.

audioSigridVanHeerwaa:

100% so that you can stand into that new

audioSigridVanHeerwaa:

identity because the man or woman who is charging that level is already there.

audioSigridVanHeerwaa:

The man and woman who, who feels worthy, he or she is there.

audioSigridVanHeerwaa:

It's just am I allowing her out of the cage basically?

audioSigridVanHeerwaa:

Am I ready to.

audioSigridVanHeerwaa:

Unleash her and stand in my power and stand in my

audioSigridVanHeerwaa:

confidence, and then walk with.

audioSigridVanHeerwaa:

Yeah, and there's, I feel, there's also the thing where people just say

audioSigridVanHeerwaa:

they, they believe it, but they don't really, and then it's not working.

audioSigridVanHeerwaa:

So you need to match like everything within you into that alignment, which

audioSigridVanHeerwaa:

says, do you know, I'm ready for this?

audioSigridVanHeerwaa:

Let's go.

audioSigridVanHeerwaa:

And it still feels like a stretch.

audioSigridVanHeerwaa:

It always feels like it's still there's tension on it, but I can do it.

audioSigridVanHeerwaa:

And if you're in that energy and you're just consistently moving with

audioSigridVanHeerwaa:

everything, then it just goes super fast and you make quantum leaps and

audioSigridVanHeerwaa:

in my case anyway, I made massive leaps from nothing into a lot.

audioSigridVanHeerwaa:

Yeah.

audioSigridVanHeerwaa:

audioChrisJolly42139394262: You really have to align with

audioSigridVanHeerwaa:

that energy and for most.

audioSigridVanHeerwaa:

Comes down to an issue of embodiment, right?

audioSigridVanHeerwaa:

It's the same thing with all the affirmations that everybody does.

audioSigridVanHeerwaa:

You can repeat the same thing over and over a million times

audioSigridVanHeerwaa:

a day every day of your life.

audioSigridVanHeerwaa:

But if you don't internalize it inside your nervous system, and actually,

audioSigridVanHeerwaa:

believe it that way, you're gonna have a hard time trying to manifest something

audioSigridVanHeerwaa:

like that because whatever your brain might say, your body is telling,

audioSigridVanHeerwaa:

the universe, the love, attraction, whatever you wanna call it, no.

audioSigridVanHeerwaa:

audioSigridVanHeerwaa32139394262: So you need to be safe.

audioSigridVanHeerwaa:

Feel safe.

audioSigridVanHeerwaa:

I believe in that.

audioSigridVanHeerwaa:

Feel safe in your body and you can have a little stretch, but if you're

audioSigridVanHeerwaa:

constantly overstretching, like having numbers, that sound good because everyone

audioSigridVanHeerwaa:

on the internet has these numbers.

audioSigridVanHeerwaa:

That is literally not the way.

audioSigridVanHeerwaa:

Into the elevation.

audioSigridVanHeerwaa:

It's what feels like a stretch and what feels good to me and that number

audioSigridVanHeerwaa:

I have what I want that will come.

audioSigridVanHeerwaa:

But now I'm just moving into that, what I'm capable of holding that what

audioSigridVanHeerwaa:

I'm capable like in to holding my ne nervous system in how I think, in how

audioSigridVanHeerwaa:

I act, in like how I value myself.

audioSigridVanHeerwaa:

And I do believe like high ticket is a great way of selling because you only

audioSigridVanHeerwaa:

have to sell a couple of things and then it gives you a lot of freedom.

audioChrisJolly:

Yep.

audioChrisJolly:

And it gives you more time to be able to serve your clients and to put your

audioChrisJolly:

life together the way that you want.

audioChrisJolly:

And you know it, it makes you get better, like you said, because you don't

audioChrisJolly:

say I'm gonna go triple what I charge, but I'm gonna offer the same thing.

audioChrisJolly:

You say if I'm gonna charge more, then I need to change what I'm doing and

audioChrisJolly:

what I offer so that it's worth that.

audioChrisJolly:

And so the more that you charge, the more value you are actually given to create.

audioSigridVanHeerwaa:

100%.

audioSigridVanHeerwaa:

Yeah.

audioSigridVanHeerwaa:

And I also feel like I go live on Facebook every day and I do that for

audioSigridVanHeerwaa:

free because I believe what I do behind the scenes, and in my classes and

audioSigridVanHeerwaa:

programs and experiences is even better.

audioSigridVanHeerwaa:

So like I always believe when you give your best for free, there's

audioSigridVanHeerwaa:

always more what is even better.

audioSigridVanHeerwaa:

And that is an attitude I feel as an entrepreneur that is so beneficial

audioSigridVanHeerwaa:

because it gives you creativity, it gives freedom, it gives excitement,

audioSigridVanHeerwaa:

it gives abundance, all of that.

audioSigridVanHeerwaa:

And that translate, I think, translates to an audience and into money as well.

audioChrisJolly:

Yeah, I agree.

audioChrisJolly:

There's a lot of coaches out there who think that, if I give content out for

audioChrisJolly:

free, then they're not gonna need to come work with me because they can just

audioChrisJolly:

take the content and do it on their own.

audioChrisJolly:

And while there might be a small percentage of people who

audioChrisJolly:

actually can and will do something like that, Most people aren't.

audioChrisJolly:

What they really need is the accountability, which is why they need to

audioChrisJolly:

sign up and get the coaching, so they have to show up every week and actually move

audioChrisJolly:

what they're doing.

audioChrisJolly:

Yeah.

audioChrisJolly:

audioSigridVanHeerwaa32139394262: Yeah, 100%.

audioChrisJolly:

Okay.

audioChrisJolly:

Now I want to ask you, because I'm really interested, and I'm sure our audience

audioChrisJolly:

would love to hear, you were telling me before the interview about some retreats

audioChrisJolly:

you've been doing in Ibiza and Dubai.

audioChrisJolly:

That sounds super amazing.

audioChrisJolly:

Can you tell us a little more?

audioChrisJolly:

audioSigridVanHeerwaa32139394262: Yes, so I love hosting events

audioChrisJolly:

in person, so I do all inclusive retreats where I rent out a hotel.

audioChrisJolly:

And the people are like, everything is included.

audioChrisJolly:

And then I do during the day, my sessions, and sometimes this

audioChrisJolly:

is part of my inner circle.

audioChrisJolly:

So for the women who are participating in all my programs, that's part of it.

audioChrisJolly:

But I also do it as an exclusive retreat where people just can do the retreat only.

audioChrisJolly:

And what I lead women into is full embodiment of their divine potential,

audioChrisJolly:

which is pretty extraordinary.

audioChrisJolly:

But we also do it in a way that is really relaxed and laid back.

audioChrisJolly:

Some of the retreats are really filled, like from seven to say

audioChrisJolly:

in the middle of the night.

audioChrisJolly:

I know my work is so impactful, I don't need to do it that way.

audioChrisJolly:

So we.

audioChrisJolly:

Enjoy a lot of like relaxation time and then we do in the middle, like during the

audioChrisJolly:

day high impact sessions and then they can connect with each other later on.

audioChrisJolly:

And because we are in this close surrounding like ona, it's just

audioChrisJolly:

a beautiful atmosphere and or in Dubai that is just like that

audioChrisJolly:

place, those places in, its.

audioChrisJolly:

Just radiate such beautiful energy.

audioChrisJolly:

So , the women flying in from all over the world, that flight in itself is just

audioChrisJolly:

creating massive transformation and then being there together is just phenomenal.

audioChrisJolly:

And it's interesting because most people tend to return, so they

audioChrisJolly:

come back over and over again.

audioChrisJolly:

Yeah I love being with people in person and I love seeing them like go

audioChrisJolly:

way beyond who they are and what they think they're capable, and that is

audioChrisJolly:

literally happening in those retreats.

audioChrisJolly:

It's pretty spectacular.

audioChrisJolly:

Yeah.

audioChrisJolly:

it's a great place.

audioChrisJolly:

Like that to go to stretch yourself and to, embody a new identity and

audioChrisJolly:

to meet other people who are also working and growing together.

audioChrisJolly:

For sure.

audioSigridVanHeerwaa:

Yeah.

audioSigridVanHeerwaa:

That is 100% true.

audioChrisJolly:

Okay.

audioChrisJolly:

Now I wanna ask you as you continue to grow and scale your business,

audioChrisJolly:

what kind of has been the biggest financial roadblock for you so far?

audioChrisJolly:

audioSigridVanHeerwaa32139394262: I think the biggest thing was at

audioChrisJolly:

first I just made a lot of money.

audioChrisJolly:

That was just happening like a lot of money , and then I

audioChrisJolly:

realized I do not have any costs.

audioChrisJolly:

So what started to happen is, That I had to pay extreme amounts of

audioChrisJolly:

taxes, like far beyond the 50%.

audioChrisJolly:

It was closer to 71, 70 2% like in total.

audioChrisJolly:

And so I realized it's one thing to make money, but it's a whole

audioChrisJolly:

other thing to build wealth.

audioChrisJolly:

And so for me it was about looking into ways that.

audioChrisJolly:

Were changing that I didn't have to work harder and I love to pay taxes.

audioChrisJolly:

Let I be very clear because I think it's good and I live in a beautiful country,

audioChrisJolly:

but this was just beyond anything because I did not have a physical business.

audioChrisJolly:

If you have a physical business, there's a lot of costs, and then the percentages

audioChrisJolly:

are very different from having an online business and only like profit.

audioChrisJolly:

It sounds really good, but the money was just.

audioChrisJolly:

I dunno, disappearing, like very fast.

audioChrisJolly:

So that was one of the things, and first I didn't really care because I was building

audioChrisJolly:

the business and then I had some team on, so there were more costs and all of that.

audioChrisJolly:

But that has been one of the things that.

audioChrisJolly:

Was bordering me.

audioChrisJolly:

And then another thing was the inconsistency.

audioChrisJolly:

So I had months of over a hundred and then months of 10.

audioChrisJolly:

So that was another thing.

audioChrisJolly:

What felt like inconsistency in money flow, so months, really high

audioChrisJolly:

months, low months, all of that.

audioChrisJolly:

And that, that actually still takes mo when I talk about money.

audioChrisJolly:

That takes most of my bandwidth to stay centered, to trust,

audioChrisJolly:

to walk, to see that it's.

audioChrisJolly:

Becoming more and obviously have a lowest kind of month thing, and then a highest,

audioChrisJolly:

but it's like I would love to have more of this, like consistency in the income,

audioChrisJolly:

even though like with the months I make in between, it's like it's crazy.

audioChrisJolly:

So it's perfect.

audioChrisJolly:

And that is one of the things where I'm currently working

audioChrisJolly:

on to make it more consistent.

audioChrisJolly:

Yeah.

audioChrisJolly:

That's something that I believe that a lot of entrepreneurs struggle with, especially

audioChrisJolly:

in, the kind of coaching and consulting space, because you do have those widely

audioChrisJolly:

varied months where , you'll close somebody into your high level one-on-one.

audioChrisJolly:

You'll have five people sign up for a group program that you just started.

audioChrisJolly:

And then you hit a bad month and you get maybe one or two new clients and

audioChrisJolly:

suddenly it's like the faucet dries up.

audioChrisJolly:

And as you alluded to the, there's a very real difference between making a

audioChrisJolly:

lot of money and actually doing something with that money and building wealth.

audioChrisJolly:

And I think that it's a lot a, a big trap that a lot of people fall into

audioChrisJolly:

cuz they start making a lot of money.

audioChrisJolly:

And then what do they do?

audioChrisJolly:

They go spend everything that they make.

audioSigridVanHeerwaa:

And for me, I was actually saving a lot

audioSigridVanHeerwaa:

because I literally could not believe who was coming in and I didn't really

audioSigridVanHeerwaa:

need a lot because I had a good life.

audioSigridVanHeerwaa:

And obviously I'm a mother and so we did go on holidays, but and so I did

audioSigridVanHeerwaa:

do a whole rebuilding in the home and, investments and I did all the things and

audioSigridVanHeerwaa:

then I was just going for the next level.

audioSigridVanHeerwaa:

And for me, that was changing my business from the Netherlands to Dubai

audioSigridVanHeerwaa:

to shift level of tax what I was paying.

audioSigridVanHeerwaa:

So that has been one of my latest, biggest.

audioSigridVanHeerwaa:

Business moves.

audioSigridVanHeerwaa:

So I'm still paying tax in the Netherlands, but I'm also

audioSigridVanHeerwaa:

creating a business in an additional business in Dubai.

audioSigridVanHeerwaa:

So when I have my savings in there, I can literally start investing from that place,

audioSigridVanHeerwaa:

which just makes my money more available to me and creates wealth in a bigger way.

audioSigridVanHeerwaa:

I cannot work for that app.

audioSigridVanHeerwaa:

Like it just is impossible to work that hard to get the same amount.

audioSigridVanHeerwaa:

And so this, now the money starts working for me, which is very exciting.

audioChrisJolly:

Yeah.

audioChrisJolly:

One thing that so many people overlook in the journey to financial freedom

audioChrisJolly:

is really that tax that they're paying and what they might be able to do to,

audioChrisJolly:

incorporate or live in a more tax friendly location because, as you said, It's one

audioChrisJolly:

thing to save a little bit of money here or there, but if you can move somewhere

audioChrisJolly:

and save 30, 40, 50% on your taxes, you'd have to work five times as much,

audioChrisJolly:

five times as hard to get that money back to then pay taxes on it anyway.

audioChrisJolly:

And yeah, that's one of the best things you can do to build wealth

audioChrisJolly:

that's just lower your tax burden.

audioChrisJolly:

audioSigridVanHeerwaa32139394262: And for me it felt very exciting.

audioChrisJolly:

I have a very good team.

audioChrisJolly:

I have multiple, but two are my core team to offer them like 10% of the profit.

audioChrisJolly:

So now I also have a highly active and engaged team that will never leave

audioChrisJolly:

me because it's such a good deal.

audioChrisJolly:

It's not like you get 10% of like after tax.

audioChrisJolly:

No.

audioChrisJolly:

You get 10% of the profit.

audioChrisJolly:

And that creates, because that was also a thing, if you ask what do I think

audioChrisJolly:

was hard was I made a lot of money.

audioChrisJolly:

I had my team, my sisters on my team, and so it felt always

audioChrisJolly:

oh, we're celebrating that.

audioChrisJolly:

I make a lot of money.

audioChrisJolly:

You get a good payment, but still, what is the excitement for you?

audioChrisJolly:

Because you have, do you know your thing?

audioChrisJolly:

And now it's every temp, like every payment made 10% is for her.

audioChrisJolly:

And that feels very exciting because then it goes really fast.

audioChrisJolly:

So that's also something I really love about sharing in bigger ways.

audioChrisJolly:

And now also to be able to put money to causes I want to put it to.

audioChrisJolly:

And I have a big thing with children and big thing with women.

audioChrisJolly:

So I like to donate money now in way more bigger chunks than what I did before.

audioChrisJolly:

So it gives a lot of freedom on all.

audioChrisJolly:

And I thought I had to move to Dubai, but that was not really the

audioChrisJolly:

case, so that was also interest.

audioChrisJolly:

Yeah, and that's something too that a lot

audioChrisJolly:

of people I think don't realize is that for some of these countries you

audioChrisJolly:

don't actually have to move there.

audioChrisJolly:

For some of them, you don't even have to step foot in the country at all.

audioChrisJolly:

And a lot of people just don't wanna unroot themselves.

audioChrisJolly:

They're happy where they are, their families are nearby, that sort of thing.

audioChrisJolly:

But sometimes you don't even have to make the move to get the tax advantage.

audioChrisJolly:

audioSigridVanHeerwaa32139394262: Yeah, and this was a fast move.

audioChrisJolly:

I decided it like in December and within two months I arranged all the things.

audioChrisJolly:

I do have to go to Dubai every six months, but I now just host retreats then.

audioChrisJolly:

Do you know?

audioChrisJolly:

It's perfect.

audioChrisJolly:

I love hanging out.

audioChrisJolly:

The energy is amazing there.

audioChrisJolly:

It's such a, if you want wealth wipes while go to Dubai, you will feel it.

audioChrisJolly:

You will be energetically charged for sure.

audioChrisJolly:

Yeah, so there's a lot of ways to make it more exciting.

audioChrisJolly:

I feel now.

audioChrisJolly:

This was like an adventure.

audioChrisJolly:

It feels very exciting to me.

audioChrisJolly:

Instead of dreading like all the things, it now feels super exciting.

audioChrisJolly:

I created a business that feels exciting to me and I think that is something.

audioChrisJolly:

Which is available.

audioChrisJolly:

It's not a dream.

audioChrisJolly:

It's really available.

audioChrisJolly:

If you allow that to be the vision and you go and you break the barriers

audioChrisJolly:

of the norm, that's basically it.

audioChrisJolly:

Yeah, and it's crucial to do that because otherwise,

audioChrisJolly:

instead of building a business that you're excited to show up to every day, you.

audioChrisJolly:

Given yourself a job that you hate, and if you wanna go to a job that you hate,

audioChrisJolly:

just go work for somebody else because you'll probably make way more money

audioChrisJolly:

and have less of a headache, at least

audioSigridVanHeerwaa:

100%.

audioSigridVanHeerwaa:

This is 100% true.

audioSigridVanHeerwaa:

Yeah.

audioSigridVanHeerwaa:

It's about the whole life experience, right As you run the business.

audioChrisJolly:

So a moment ago, you mentioned the word freedom.

audioChrisJolly:

I wanna ask you, what does financial freedom look like to you?

audioChrisJolly:

I know everybody has a different picture, so not necessarily like a dollar amount

audioChrisJolly:

or anything like that, but if you had your business running where you didn't

audioChrisJolly:

have to show up every day in it and you had all the money you could ever

audioChrisJolly:

ask for, what would you do with your.

audioSigridVanHeerwaa:

So for me, It means that I do something

audioSigridVanHeerwaa:

I absolutely love, which is that what I do right now, it means that I spend,

audioSigridVanHeerwaa:

can spend time with my children.

audioSigridVanHeerwaa:

I see them grow up, which is happening right now.

audioSigridVanHeerwaa:

It means that I have a lot of free time to travel, which I'm creating

audioSigridVanHeerwaa:

right now, and it means I get to share my wealth with the people I love.

audioSigridVanHeerwaa:

And to really create a great life where other people they're

audioSigridVanHeerwaa:

part of my inner circle.

audioSigridVanHeerwaa:

So for me that means that, and then it obviously means that money is doing

audioSigridVanHeerwaa:

its work for me, but at the end of the day, I don't ever want to stop working

audioSigridVanHeerwaa:

because I love my work that much.

audioSigridVanHeerwaa:

Like it would feel very empty to me if I would only have automated

audioSigridVanHeerwaa:

things going, although I will create that, that's part of creating wealth.

audioSigridVanHeerwaa:

But I like to feel fulfilled in.

audioSigridVanHeerwaa:

And so wealth is not just money for me.

audioSigridVanHeerwaa:

It's also the experience of creating amazing programs, seeing people

audioSigridVanHeerwaa:

transform their lives like it.

audioSigridVanHeerwaa:

For me, the giving element in wealth and financial freedom is really big as well.

audioSigridVanHeerwaa:

So although it's money and that is all part of it, my feeling

audioSigridVanHeerwaa:

is to live a very inspired.

audioSigridVanHeerwaa:

And great life.

audioSigridVanHeerwaa:

I think that's why you see people who really succeed financially

audioSigridVanHeerwaa:

and early on retire they start up something new because they miss that.

audioSigridVanHeerwaa:

So I just know like work will be part of me, but not in a way that

audioSigridVanHeerwaa:

I feel it's work, but I don't really feel it's work right now.

audioSigridVanHeerwaa:

So already live that life.

audioSigridVanHeerwaa:

So now I'm just walking into the vision bigger, faster, more in

audioSigridVanHeerwaa:

bigger, like in more exciting ways.

audioSigridVanHeerwaa:

So that's how it is for me.

audioChrisJolly:

Great.

audioChrisJolly:

I love that.

audioChrisJolly:

It's exactly what most entrepreneurs want out of their business is to build

audioChrisJolly:

that wealth so that they can go on to the next thing and so that they

audioChrisJolly:

can continue to have that impact.

audioChrisJolly:

Because when you love to do something, you don't want to stop just

audioChrisJolly:

because you made a bunch of money.

audioChrisJolly:

You want to continue to do it, even if the way that you do it changes.

audioChrisJolly:

audioSigridVanHeerwaa32139394262: Yes, 100% bigger ways, or maybe less

audioChrisJolly:

often or whatever, but it's yeah, I really have that strong calling

audioChrisJolly:

to create something phenomenal beyond what I've ever could imagined

audioChrisJolly:

something which is breathtaking to me.

audioChrisJolly:

That is, that feels exciting for me.

audioChrisJolly:

I love that drive, and it sounds

audioChrisJolly:

like you've got a really.

audioChrisJolly:

Clear picture of what financial freedom is for you and are well along the journey.

audioChrisJolly:

what are your plans for 2023 inside of your business?

audioChrisJolly:

What's one thing you'd really love to accomplish this year,

audioChrisJolly:

or what's the biggest initiative you have going on right now?

audioChrisJolly:

audioSigridVanHeerwaa32139394262: We have multiple things.

audioChrisJolly:

I like to create online retreats, like a summit.

audioChrisJolly:

So we're gonna go into the Quantum Leap Summit where I'm

audioChrisJolly:

interviewing amazing women and I'm calling in like a new audience.

audioChrisJolly:

I feel very excited about that.

audioChrisJolly:

My website actually got hijacked, which was a blessing in disguise

audioChrisJolly:

because we're gonna build that for new.

audioChrisJolly:

And I'm gonna upgrade all of my programs, all of the qualities.

audioChrisJolly:

So that is really like I continue to up level everything

audioChrisJolly:

I do and actually to attract.

audioChrisJolly:

Even more powerful women into my world.

audioChrisJolly:

So that is my main focus.

audioChrisJolly:

And in that of obviously cash flow is coming in more abundant

audioChrisJolly:

ways because that is now changing.

audioChrisJolly:

And so I will also look into bigger investments because

audioChrisJolly:

obviously now with Dubai in the picture, everything is changing.

audioChrisJolly:

So there's multiple things.

audioChrisJolly:

I usually move fast.

audioChrisJolly:

So this is more like force first, first half of the year, and then usually

audioChrisJolly:

like after three months, I continue to add more for the rest of the year.

audioChrisJolly:

Usually more comes in like more ships, more things.

audioChrisJolly:

I'm someone who likes to create a lot.

audioChrisJolly:

Yeah.

audioChrisJolly:

So that is my focus and to run phenomenal programs and all of that.

audioChrisJolly:

That is just something I love.

audioChrisJolly:

Yeah.

audioChrisJolly:

audioChrisJolly42139394262: Sounds amazing.

audioChrisJolly:

Is there anything else that you'd like to share with our audience?

audioChrisJolly:

audioSigridVanHeerwaa32139394262: not really.

audioChrisJolly:

But what I would love for you, if you're listening, is to just.

audioChrisJolly:

Create a business and a life you love that excites you every day.

audioChrisJolly:

And of course there's moments where you feel stuck and there's

audioChrisJolly:

mo, but that's in a day job.

audioChrisJolly:

That's everywhere.

audioChrisJolly:

We will never have a life where we don't elevate.

audioChrisJolly:

And elevation means sometimes we, we bounce and then we continue.

audioChrisJolly:

But if you have a clear vision of what you want, that is just the best thing

audioChrisJolly:

because one, it, once it fits in your vision, you just continue to move.

audioChrisJolly:

And if it's not, you don't need to do it.

audioChrisJolly:

So having a really strong vision.

audioChrisJolly:

And then living it with all your heart is the gateway to influence

audioChrisJolly:

success in all arenas in your life.

audioChrisJolly:

audioChrisJolly42139394262: I absolutely agree.

audioChrisJolly:

And that's so well said.

audioChrisJolly:

You shared a lot of really valuable insights for me and my listener's secret.

audioChrisJolly:

It's been absolutely amazing to have you on.

audioChrisJolly:

Thanks again for taking the time out.

audioChrisJolly:

Of your day to jump on the show and speak with us.

audioChrisJolly:

audioSigridVanHeerwaa32139394262: Thank you for asking me and

audioChrisJolly:

thank you everyone for listening.

audioChrisJolly:

Now, for anybody who's looking to

audioChrisJolly:

connect with you or wants to find out more about what you do, what's

audioChrisJolly:

the best way for them to do that?

audioSigridVanHeerwaa:

I think the quickest way is to either go to

audioSigridVanHeerwaa:

Instagram where I have my daily challenge, so you can see a little bit of the work

audioSigridVanHeerwaa:

I do, or you go to my business Facebook page, which is also called My name.

audioSigridVanHeerwaa:

That will be quick.

audioSigridVanHeerwaa:

And then usually I do a lot of master courses and classes and then you will

audioSigridVanHeerwaa:

be on my email list and that actually gives you access to a lot of good stuff.

audioSigridVanHeerwaa:

What I do, paid and unpaid, I just do a lot of different and varieties.

audioSigridVanHeerwaa:

So there's multiple ways.

audioChrisJolly:

Awesome.

audioChrisJolly:

Thanks again for sharing that and for coming on.

audioChrisJolly:

It's been a pleasure.

audioChrisJolly:

And if you're listening out there and you enjoyed today's episode,

audioChrisJolly:

please go ahead and subscribe for us.

audioChrisJolly:

Leave us one of those five star reviews, and if you happen to be an

audioChrisJolly:

online entrepreneur and want to come on our show, like our amazing guest did

audioChrisJolly:

today to share your valuable insights for our audience, we'd love to talk

audioChrisJolly:

to you about you and your business.

audioChrisJolly:

So

audioChrisJolly:

You can go to p y f podcast.com . That's the

audioChrisJolly:

letters P Y F podcast.com, and apply.

audioChrisJolly:

All right, thanks again.

audioChrisJolly:

So much.

audioChrisJolly:

audioSigridVanHeerwaa32139394262: Thank you so much for having me.

audioChrisJolly:

audioChrisJolly42139394262: Yeah, absolutely.

Next Episode All Episodes Previous Episode

About the Podcast

Show artwork for Pay Yourself First
Pay Yourself First
A Podcast for Entrepreneurs

Listen for free

About your host

Profile picture for Christopher Jolly

Christopher Jolly